DECAY Magazine – visual research

issue #5 | the kids are alright

A visual research into the coming of age of the fascinating first digital native generation.

Photography: Vlad Andrei

Stylist: Flaviana Isachi

Model: Ami Florea @ One Models

Makeup Artist : Mihaela Cherciu

Puffer Jacket: Ioan Adam, Dotty Ballerina leggings and shirt

Suit: Ioana Ciolacu, Bag: Atelier Resolved, Hoodie: Axente, Acessories: 128lanturi

Skirt: Vivienne Westwood from Dotty Ballerina, Faux Fur: Ander Bishhe, Shirt: Axente

future | issue #4

The golden age of fashion imagery is associated with a polished aspirational dreamy universe that made sense at the time. As we grew more aware of fake everything a new visual grammar started to emerge. Connected to our authentic reality and everydayness.

Photography: Vlad Andrei

Stylist: Anca Staruiala

Model: Anisa Mustafa @ MRA Models Agency

Makeup: Tania Cozma

Hair: Xenia Kerekes @ Endorphin Lab

Kendall&Kylie T-Shirt, Manuri Crystal mesh dress, ARSENE LUCIAN ALEXANDRU trousers

ars poetica | issue #4

Shielded but vulnerable. High and low. Carefully crafted and improvised. Personal and public.

Photography: Vlad Andrei

Stylist: Ovidiu Buta

Model: Ioni Guraliuc @ ONE Models

Makeup: Mihaela Cherciu

Hair: Oana Ilie

Location: Q photo studio

coat Pas du Tout, trousers BALENCIAGA, sandals GINISSIMA

dress Alberta Feretti, backpack MOSCHINO

diesel HANDBAG, jacket WEEKEND by MAXMARA

sweater BALENCIAGA, trousers and shoes PRADA, bag WEEKEND BY MAX MARA

coat IRINA SCHROTTER, hat VIVIENNE WESTWOOD

blouse BLUMARINE, skirt PHILOSOPHY, sandals HARDOT

suit WEEKEND by MAXMARA, scarf BALENCIAGA

coat IRINA SCHROTTER, hat VIVIENNE WESTWOOD, flats DIESEL

Issue #4 | the reckoning

Accelerated by the pandemic, the digital future of fashion and culture is here. 

Letting go of the romanticized traditional formats and workflows of fashion imagery was delayed for as long as possible.

Until now.

DECAY is a visual journal of this change.

Ana Ularu & Marc Rissmann

I had worked with both of them before. 
They were incredible to work with and I wanted to work with them again in a different context. 
Accomplished actors and artists we share a passion for film photography and old cameras. 

This is an unscripted raw and real performance, in the harsh sun at the end of the first lockdown period of the pandemic.

All photography by Vlad Andrei

Styling by Amir Dobos

Hair by Alexe Caraman

Makeup by Mihaela Cherciu

Right: dress by MaxMara, Gloves and Printed Leggings by Axente, Balenciaga shoes

Wool blazer by Seen Users, feather satin corset by LUNE

Printed trench by BURBERRY. Pants by Seen Users

Deconstructed vest by AXENTE, skirt and trousers by SEEN USERS, silk shirt by BURBERRY

Pleated dress by BALENCIAGA, printed jumpsuit by SEEN USERS, corset by AXENTE

Right suit by LYF Design, sneakers Maison Margiela

Blouse and pants MaxMara, Dress LYF Design

Video directed and edited by Vlad Andrei
Dop and camera operator Marius Dobrescu

Outfit Maison Margiela, Pleats Please Issey Miyake

A collaboration with Entrance store.
Read an interview with Ana and Marc by journalist Diana Colcer here https://entrance.ro/ana-ularu-marc-rissmann-make-an-entrance/

Outfit MM6 Maison Margiela, Noir Kei Ninomiya, Off-White

left: Outfit Rick Owens, Junya Watanabe right: Noir Kei Ninomiya, Pleats Please Issey Miyake

left:Outfit MM6 Maison Margiela, Off-White

Outfit Off-White, Pleats Please Issey Miyake

Special thanks to Anca Romanescu at Punk PR, Izvor de Golf, Entrance Store, and designer Vlad Sulea

DECAY Magazine | visual research

A Magazine by photographer Vlad Andrei and designer Laura Gherman

DECAY Magazine is the result of our visual research into the new identities of the digital age. contact [@] vlad-andrei.com